Paid Search ads can increase brand awareness by 80% and Shopping Ads drive 76% of ad spend, do you know how well your account is performing?

We’re a paid search agency who are experts in Search, Shopping, Display and YouTube ads, so we’re well equipped to create best-in-class PPC strategies that make your Paid Marketing budgets work harder and more efficiently.

Competition is always growing, both online and off.

Our PPC management services take care of everything your business needs to run a successful paid search campaign

– no matter what your industry or sector.

Collaborative strategies

At NORTH, we’re strong advocates for a holistic approach, and encourage cross channel collaboration in order to reach your performance goals. Today’s user journey is far from linear; Google even calls it ‘the messy middle’, so we strategically leverage each channel to engage users at various stages of their journey for optimal performance.

Our offering was specifically designed to eliminate the most common pain points brands face daily when managing your paid marketing channels. Our collaborative approach combats:

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Heavy Lifting

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Working in Silos

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Wasted Budget

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Growth Limitations

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No Data Insights

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Branding Errors

Paid Search Services

Our experts drive stronger performance, increase brand awareness, and maximise relevance to your audience based on a wealth of data signals. Through our team, you can benefit from a proven blend of insights across Display, PPC and Paid Social to ensure we’re talking to your potential customers in the right places at the right stage of their product journey.

Search Ads

We go beyond PPC management and our focus extends to enhancing your overall business performance. Our team will consistently provide you with valuable industry insights and trends that can help with informed and data-driven decisions across your entire business. Whether it’s understanding the ripple effects of events like Amazon Prime Day, staying updated on the latest developments in AI, or hearing about Paid Search predictions from our industry partners, you can trust you’ll be informed every step of the way, with a strategy tailored to your business needs.

Feed Management

Shopping and Performance Max campaigns drive a whopping 85% of all clicks on Google Ads, and 100% of search terms for Shopping Ads are matched with feed data. We ensure that your Shopping Ads align perfectly with the information in your product feed for maximum effectiveness. This is where having top-notch product information becomes a game-changer.

We’re dedicated to continuously enhancing the quality of your feed, using valuable data and keeping an eye on trends. This boosts the visibility of your ads, improves the click-through rate (CTR), and works wonders for your conversion rate. The result? Your ads become a powerful magnet, attracting a higher volume of relevant traffic to your online store.

Shopping Ads

Our team are specialists in delivering high performing Shopping Ads across all platforms (not just Google!) and we typically see a 37% increase in Shopping ROAS for our ecommerce clients through optimisation of both their shopping feeds and campaigns.

Display Ads

Be visible to the right audience, at the right time, in the right place through display advertising.

We’re advocates of the fact that display campaigns can really boost your other digital marketing channels, whilst providing the scope to achieve local, national and even global reach through the power of automated bidding, data, and technology.

Still browsing? See how our search services have helped other brands.

To find out how to get your brand to dominate the paid search landscape, chat to a member of our team today. You can also see how our paid search services combine with SEO by viewing our full methodology